The cars from the BMW i division have been designed with respect to the minimum environmental impact throughout their development, production, operation and recycling. However, this approach reaches even further, penetrating literally every detail of these cars. Recycling in general is a significant topic in the models of the BMW i division, because renewable and recyclable materials help protect the environment, replacing regular materials.
The project “4 Elements by Milan Kunc” aims at an original way of pointing out topics associated with environmental protection and long-term sustainability. That was also why the revolutionary plug-in hybrid sports car BMW i8 Roadster was selected as the “art canvas”. To ensure BMW made the largest impact possible on the environment through the BMW i8 Roadster 4 Elements by Milan Kunc, the profits made will be donated to The Ocean Cleanup.
The base of the car is in gold colour containing true 24-carat gold. The technique of painting on glass forms an independent chapter in the work of Milan Kunc; in case of the BMW i8 Roadster, the artist made use of experience of Zoltán Matuška, who is the author of the previous edition “one of one”- BMW i3 and i8 STARlGHT EDITION.